The Butterfly Effect

Lexis

The Challenge

We were asked to create campaign content for PR company Lexis, who were positioning themselves as ‘the recommendation agency’ . Our brief was to show the positive impact of the work they do for clients across a number of sectors, in an engaging and thought-provoking way.

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The Response

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Our creative used the concept of the Butterfly Effect to demonstrate the power of recommendation and how our client can create ripples of conversation across a broad range of consumer audiences.​

The Work

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Claire EadesLexis